Entries by Elizabeth Dyrsmid

10 Reasons Content Marketing Isn’t Working for You

You’ve read blog posts, articles, and reports about the power of content marketing in today’s digital market. So why isn’t it working for your company? It’s frustrating. You write, you publish, you promote (but not over-promote), and still nothing happens. There isn’t a surge of traffic. Your sales have not spiked over last year’s goals. […]

A Scientific Way to Generate Leads With Content Marketing [Infographic]

Are you struggling to meet your lead generation goals? Are you ready to learn how to generate leads with a scientific approach to content marketing? An overwhelming 80 percent of the most effective B2B content marketers cite lead generation as a primary goal of content marketing, according to the B2B Content Marketing 2014 Benchmarks, Budgets, and Trends report […]

December 2014 Traffic Report

Content marketing is a significant investment time and money. To make sure it works for you, you need to start out with a solid plan, and once you’re executing that plan, you’ll want to stop and look at results on a regular basis. As a content marketing agency, keeping a close eye on traffic and […]

10 Advanced LinkedIn Strategies for B2B Marketers

Have you started using LinkedIn yet? Overwhelmed at all there is to explore? Not sure where to start? LinkedIn is a professional social network with a wealth of opportunity – when used correctly. In this article, we’ll show you 10 of the most advanced ways to attract highly qualified leads and use LinkedIn to bring […]

November 2014 Traffic Report

Content marketing is a significant investment time and money. To make sure it works for you, you need to start out with a solid plan, and once you’re executing that plan, you’ll want to stop and look at results on a regular basis. As a content marketing agency, keeping a close eye on traffic and […]