Entries by Trent Dyrsmid

6 Ways LinkedIn Can Help Grow Your Business

LinkedIn may be a social website with tools for networking, references, and job hunting, but it has another huge potential. It can be a fantastic platform to grow your business as well — if you use it right. There are plenty of great resources on the topic, including this post from Hubspot and this one […]

3 Ways to Create Thought Leadership

  How would you like to be seen as the obvious expert in your space? Do you think that would make it easier for you to get clients? Do you think you’d be able to charge those clients more for your services? To answer these questions, consider that we’re all barraged with a constant stream […]

3 Follow Up Email Templates That Just Work

Are you using email to follow up with business prospects? Are you struggling with how often you should follow up and what you should say? Send too many emails and your prospect will get annoyed and quickly unsubscribe. If you fail to follow up regularly though, you’ll be forgotten. So what’s the secret? Review this clever […]

Selling Strategy: How to Become a Trusted Advisor to the C Suite

The key to understanding how to sell into the C suite doesn’t come from understanding how to sell to c-level executives, as much as it does from understanding how they buy. C-level executives don’t care about the features, advantages, and benefits of your product. Instead, they care about how much of an impact your product or […]

October 2014 Traffic Report

Content marketing is a significant investment time and money. To make sure it works for you, you need to start out with a solid plan, and once you’re executing that plan, you’ll want to stop and look at results on a regular basis. As a content marketing agency, keeping a close eye on traffic and […]